BACKSTAGE the station menu
Every station below is staffed by Merch Troop operators and sized to your room. Pick one or stack several so the merch wall stays loaded from opener to encore.
Our core concert station. Full-color DTF transfers pressed onto Bella+Canvas 3001, Next Level, and Gildan blanks in seconds — vivid, soft-hand, and wash-durable. Best for general-admission lines that need throughput without sacrificing artwork detail.
For high-volume nights we bring spot-color screen setups to press hundreds of the same design fast. Screens are burned before load-in so the crew is registering and pulling, not building, once doors open.
A standalone lane for Richardson 112 trucker caps and Flexfit dad hats finished with heat-applied tour patches, dates, and city drops — the highest-margin impulse buy at most shows.
Stitched logos and tour marks on caps and heavyweight fleece for VIP tiers where the piece needs to feel like a keepsake, not a giveaway.
Peel-and-press UV DTF graphics for tumblers, bottles, and cases — a fast add-on drop for fans who already own the shirt.
Etched tour marks on drinkware and wood keepsakes for limited meet-and-greet bundles.
A 900–1,500 cap club usually runs one or two heat-press lanes. Theaters and ballrooms in the 2,000–3,500 range get two to three lanes plus a hat bar. Arenas and multi-stage festivals get a full production footprint: several press lanes, a screen station feeding the wall, and a dedicated VIP lane. We spec power draw, table footprint, and crew count off your fan count and show length before we quote.
Artwork prep and file cleanup, garment sourcing and sizing curves, transfer or screen production, on-floor operation, restock between sets, and teardown. The tour or venue keeps the merch margin; Merch Troop keeps the line moving.
BACKSTAGE reserve your dates
Tell us the venue capacity and show length. We recommend which stations to run and how many operators the night needs.